Guidelines for improving search engine ranking
Improving search engine ranking depend on many factors. First of all, the age of of your site. Search engines give more value to old sites than new ones.
There are also couple of other factors that matter such as keywords, unique contents, backlinks, promotion, designs and etc.
Keyword is the most important factor when it comes to search engine ranking. It tells the search spiders what your website is about.
And keywords are also helpful in terms of getting targeted traffic. For example, if your site is about coffee, you don't want a visitor who is looking for information on laptop. -- More information on choosing Keywords.
As soon as your site is live, you must tell the search engines about it. There are thousands of search engines but only four major ones: Google, Yahoo, Bing and Ask. As they get most of the traffic and also most other search engines collect data from them.
You need to submit your site to the search engines in order them to index it. It's absolutely free of charge but you just need to do it manually for each of them. --
More on how to submit your site on search engines.
Having more backlinks than your competitors help you rank higher in the search engines. There are many ways you can build backlinks such as blog commenting, forum postings, social bookmarking, directory listings, Squidoo lensing and etc. But high authority backlinks count the most. --
Read more on how internet link building and seo rankings works.
Each search engine has their own algorithm. For example, Google gives a lot of value to backlinks coming from Blogger, Knol, Wordpress blogs, Dmoz liting, Ezine articles and so on. --
Learn how to get more free Google traffic.
Although it is not mandatory to use this tool but it can certainly be help for Google to watch your site more frequently. --
More on Google Webmaster Tools.
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